Nike is a pioneer in shoemaking and whether you play basketball, golf or soccer they've got all of your shoe needs covered. Their shoemaking genius doesn't stop at sports and so many people look to them for fashionable shoes like Air Jordans or adorable little sneakers for babies that can't quite walk. Nike is so well known for making shoes that the words Nike and shoe are often synonymous.
As many kinds of shoes that Nike has successfully made, they realized that they've left one important group, which means they'll be expanding their work to meet the needs of the people who probably need them most.
Doctors, nurses and home health providers work so hard to keep us all healthy and to save lives every day and their jobs are very rarely accomplished between the limited to the hours of 9 to 5. These hard-working individuals are usually on their feet for half-day shifts at minimum multiple days in a row with very little thought to their own personal comfort, which is why Nike is considering it for them.
With these health care officials in mind, Nike has designed a new shoe, the Nike Air Zoom Pulse. To make sure they got the design right, Nike went straight to the source by conducting product testing at OHSU Doernbecher Children's Hospital in Portland, Oregon. The feedback that they received was that workers wanted a shoe that was easy to put on and take off, that's easy to clean and that has good cushioning to absorb the shock of the hard hospital floors.
Nike did just that and while it's true that these shoes were designed for health care workers, they can be purchased and worn by anyone who works long hours, is on their feet all day or who just wants a comfortable shoe. There will be six styles available for purchase and the shoes will be available for sale on Nike's website starting on December 7. As a bonus, all of the profits for the sale of this shoe will be donated to OHSU Doernbecher Children's Hospital, where the research that made this innovative shoe possible.