The Kar/Jenner family is one of the most famous families in the world with a multitude of businesses ranging from wellness sites to clothing lines to makeup empires, so it should come as no surprise that they're finally tackling the baby product market! Kylie Jenner, who is the youngest, and as some would argue the most financially successful of the famous family, has filed trademarks for "Kylie Baby" according to TMZ so she can conquer not only the lip kit world but the baby gear world as well.
Jenner is a mom to one-year-old daughter Stormi Webster whom she shares with boyfriend Travis Scott as well as an aunt to nine other children from her famous sisters and brother, meaning she has a lot of experience with baby gear. And it seems that Kylie wants to take over the baby gear industry by not only making her own line of furniture including cribs and changing tables, but she's also planning her own line of linens including everything from swaddling blankets to crib sheets and bedding.
TMZ reports she's also planning her own line of breast pumps and bottles as well as strollers, diaper bags, and even car seats. If anyone can take over the baby gear industry, Kylie Jenner can!
The makeup mogul recently announced she'll be launching her own skincare line called Kylie Skin that will be available on May 22. "Skincare and makeup go hand in hand and Kylie Skin was something I dreamt up soon after Kylie Cosmetics," the youngest self-made billionaire declared on Instagram.
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KYLIE F*CKING SKIN! wow. skincare and makeup go hand in hand and Kylie Skin was something i dreamt up soon after Kylie Cosmetics. I’ve been working on this for what feels like a lifetime so i can’t believe I’m finally announcing! building my makeup line from the ground up has taught me a lot and I’m so blessed with that knowledge to apply to my brand new company! Birthing a whole new team, manufacturing, fulfillment etc separate from my cosmetics line was challenging but here we are! I got the best of the best for you guys! Everything is cruelty free, vegan, gluten free, paraben and sulfate free and suitable for all skintypes. Make sure you follow @kylieskin to stay updated. I’ll be revealing these amazing products very soon! the official launch date is 5/22! Yay!! so much love went into this. it all starts with skin. Stay tuned 💕 can’t wait to share. #KylieSkin KylieSkin.com
The young mom has made it no secret that she loves being a mother and is eager to add to her family sooner rather than later. In a birthday post to Scott, Jenner wrote, "watching you evolve into the partner, friend, son, and father you are today has been so fulfilling my real life bestie & hubby all wrapped into one. I love you and I’m so so proud of you. happy happy birthday let’s f*ck around and have another baby."
A baby product line makes complete sense since Jenner is a young mom who is just starting her family. She has massive influence online and her marketability has been proven with how successful her growing empire is. While Jenner's personal taste is very expensive, from her Fendi stroller to Stormi's luxury designer handbag collection, consumers hope her baby line will be more affordable. Jenner seems to understand the need to make her products available for everyone, with her lip kits priced competitively and all products in her Kylie Skin line under $30. Kylie hasn't commented on her trademark request but if it's approved it probably won't be long before she conquers the baby gear industry.