Farrah Abraham isn’t the only Teen Mom alum at New York Fashion Week. Jenelle Evans, who had a summer of controversy after husband David Eason shot and killed the family’s French Bulldog Nugget, launched her signature makeup line this week as well. The former Teen Mom 2 star, who was fired from the show this summer, launched JE Cosmetics Inc this past Monday.
The former reality star posted a few pictures from the event on Instagram captioning the shots “Last night was a huge success! Thanks for everyone coming out to support the launch of @jecosmeticsinc! More pictures coming soon. Follow the account for more updates! Website is now LIVE and we are taking orders.”
Abraham even made an appearance at the launch party with daughter Sophia to show support for her fellow Teen Mom.
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Fun night celebrating the launch of @j_evans1219 NEW universal eye brown line ! Congratulations baby girl! I know how long you’ve been working on this for your line @jecosmeticsinc 💖 Great rooftop event @johnnydonovan thank you! @mtv talent: Farah Abraham @mariahlynnboss with @loveandhiphop and my beauty influencer friend @kamilabravo Pics: Nancy Rivera for @gettyimages
Monday marked the launch of Evans’ Je Cosmetics Universal Eyebrow Kit, a product she told PEOPLE she created out of personal necessity. “I had to go get different supplies,” she explained to the magazine. “I had to go get the tweezers, I had to go get the eyebrow pencil, the powder, and all of that. I was like no one has everything I need in one kit and I figured, you know, I’m just gonna put it all together.”
She also stated that she really put a lot of time into finding the perfect products for her kit. “I don’t like that a lot of celebrities lately they just take products and are slapping their names on it, coming out way too quick with it,” she explained. “So I wanted to really work on this product, really work on the formula and we finally tested out so many and came out with the best eyebrow pencil ever.”
“I’m just really happy that I can come out with something that can be universal for everyone,” Evans told Us. “They don’t have to go match their shade. They can just by one kit and be done with it — and have everything they need.”
Currently, Evans’ makeup line seems to consist solely of the eyebrow kit, something many fans are confused by.
"Wait....the 'cosmetics line' is just one brow kit?" wrote one Instagram commenter. "Wow. Only one product. This is not a cosmetic line, this is called poor investment or leak of funds. I wish you all the best, but not for me," wrote another. "It’s so sketchy for your “launch” to just have ONE product. In ONE shade.... congrats I guess," added one fan.
If you're interested in giving Jenelle's brow kit a try you can purchase it on the JE Cosmetics Inc website for $40.