There is nothing 'unknown' about Frozen 2 breaking box office records for the third week in a row. Fans of the original hit Disney flick Frozen have waited six long years for the much-anticipated sequel and Frozen 2 has not disappointed. The first Disney Princess movie sequel to get a theatre release instead of going straight to video, fans have flocked to theatres in droves. For the third week in a row, Frozen 2 has topped the box office.

According to studio estimates, the movie grabbed another $34.7 million in ticket sales this past week, MarketWatch reports. The smash success has already grossed $919.7 million worldwide, which, as MarketWatch points out, means it's the 6th Disney movie this year to gross more than $1 billion, and Star Wars: The Rise of Skywalker hasn't even been released yet.

While the original movie was a huge success, spawning an entire generation of children and adults alike who have grown up loving Anna, Elsa, Kristoff, and Olaf and cementing 'Let It Go' as one of the most iconic songs of the past decade, its sequel has earned almost double what it's predecessor made in its first three weeks in theatres according to The New York Times.

Many are crediting the film's box office success with the lack of other major releases over the weekend. 'Tis the season when lots of families are spending some quality time together and what's better than seeing a family-friendly movie guaranteed to please everyone? “Playmobil: The Movie,” an animated movie based on the Playmobil toys was the only new theatrical release this past weekend but it has been deemed a flop. The movie grossed just $668,000 making it one of the "worst-performing wide-releases ever," as per MarketWatch.

While the first Frozen movie was applauded for ditching the tried and true Disney storyline of the gallant Prince saving the hapless Princess with a kiss and instead focusing on the strength of the relationship between the two female leads who don't need any man to save them. Frozen 2 has moved even further in their quest to smash those typical princess movie stereotypes by giving the character of Kristoff a storyline where he gets to be vulnerable and afraid. “In the movie, we delve a little into romantic love and the thing I think I’m proudest of is the way they represented Kristoff," Kristin Bell, who voices Anna in the movie, said during an interview with Jimmy Fallon. "Like the movie, in the first one, it’s like two females, it’s great, but in the second movie, Kristoff has a song that is going to blow your minds, sung by Jonathan Groff. It’s called ‘Lost in the Woods’ and it’s about his big feelings for Anna, and little boys don’t often see representation of other boys having really big, loving feelings,” she explained.

It's no wonder families are still heading to theatres to see Anna, Elsa, Olaf, and Kristoff once again. Have you seen Frozen 2 yet?

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