Barbie sure has come a long way, hasn't she? Remember the Barbie dolls from your childhood? Just your basic doll with some clothes, some shoes, a sweet ride and dream house. The Barbies our kids are playing with are so much more. These dolls care less about outfits, and more about breaking down barriers and smashing through glass ceilings! The latest Barbie hopes to get kids interested in mathematics, sciences, and other STEM careers. Everyone, say hello to Robotics Engineer Barbie!
Robotics Engineer Barbie hit shelves on Tuesday, and we want one for ourselves. She's dressed casually, hair up in a ponytail, and of course, she's got her protective eyewear on! Barbie even comes with her very own robot.
There are over 200 career Barbies, but since 2010, the brand has launched dolls in roles not typically held by women. There are architect, game developer, and scientist Barbies. They're really focusing on the STEM field, where women are really underrepresented. Only 24% of jobs in the STEM field are occupied by women, according to the U.S. Department of Commerce.
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The design team at Barbie worked closely with women engineers at MIT to insure the doll was authentic. For Robotics Engineer Barbie, the company teamed up with Tynker, a coding-for-kids educational programming platform. Each purchase of the doll comes with six free coding sessions, so kids can apply what they're learning about engineering, coding, and robotics in real-time.
Meet robotics engineer Barbie. She comes with six free coding lessons. pic.twitter.com/33YDYA7y5Y— AJ+ (@ajplus) June 28, 2018
It's so important that all kids see themselves represented and are encouraged to be whoever they want to be! For a little girl or boy who may not believe they can follow their STEM dreams, Robotics Engineer Barbie shows them that they can, and anything is possible. It also gives them a chance to get some real-world experience in coding, which is going to be so beneficial in the future. We sincerely hope that this Barbie opens eyes and hearts everywhere, and shows kids that the sky is the limit for them. And if we're being honest, we can't wait to get our hands on one (she's only $13.99!) and do some coding ourselves. It's never too late to learn a new and valuable skill, right?!