If it seems like Barbie has been around forever, that's because she has. Everyone's favorite toy BFF turns 60-years-old this year - doesn't she look good for her age? To celebrate the iconic birthday, Barbie has released an uber-cute, uber-affordable range for girls aged 5-10. You can get your hands on these items at select Target locations across the US starting now and they will be available through April 21st.
Don't live near to a store? Don't sweat it, they're also just a click away on the Target website.
Described by the creators as an "embodiment of Barbie's core beliefs and values," the collection includes a long-sleeved top with the saying "Girls can do anything," a seriously sweet pink tutu, and some must-have sunglasses for every budding fashionista.
Let's take a look at what's on offer:
Long sleeved "Girls can do anything" top, $12.99
Tote bag, $12.99
Denim jacket, $27.99
"Know no limits" dress, $22.99
Barbie glitter logo top, $18.99
Pink tutu, $19.99
"Girls can change the world," sweatshirt $17.99
"Create the future," tee $12.99
White and pink sunnies, $7.99
Barbie logo tee, $8.99
Barbie watch, $7.99
"Girls can do anything" notepad
Mattel has high hopes that this collection will prove popular with consumers. "This collection is an opportunity for Barbie to connect with girls through fun fashion that also inspires an aspirational future,” says Janet Hsu, Chief Franchise Management Officer for Mattel.
“Our aim is to reiterate and echo Barbie's message ‘You Can Be Anything’ while playing into today’s most popular trends, effectively empowering girls to dream big and discover their own unique style."
Each item of clothing is available in sizes XS-XL.
The Barbie brand has come on leaps and bounds since the first doll was released in March 1959. Mattel has worked hard on expanding the range to be more inclusive as of late, releasing an acclaimed line of "Fashionista" dolls that have curvy, petite, tall and original sized dolls for kids to enjoy.
Despite being 60, Barbie has never gotten old and continues to appeal to new generations. Happy birthday B, here's to the next six decades!